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INDUSTRIAL MARKET RESEARCH

Business to Business Market Research Companies, Industrial Internet Market Research Company in Indianapolis, Indiana & South Florida including Fort Myers and Naples

Industrial market research is what provides our clients the information they need to generate qualified leads and then sales. The importance of industrial market research cannot be over-stated because it defines the specific target markets and products that will produce increased sales and higher profit margins. More specifically, industrial market research defines the companies that are most like your best customers and most likely to need what you sell in the marketplace.

In the Information Age, you need relevant and current information to stay ahead of your competitors. You need to know which of your products and services are your most profitable and which of your customers are most profitable. You need to establish a "best customer" profile and find out which other companies fit that profile, because they probably need what you sell to your best customers. Industrial market research can tell you all of that and much more.

Industrial Market Research For Targeted Strategies

MWS Research was built on our ability to conduct deep industrial market research that reveals "best customer" profiles and prospect companies that fit that profile. If we assemble a custom research-based prospect database for you, we can do all of the "down & dirty" work required to get through gatekeepers and into conversations with the right person or people in your targeted prospect companies.

Our goal is to establish and build relationships with your best prospects so that when they need your types of products and services, you will be at the top of their minds and get the first call for product information or a Request For Quote. The targeted campaigns we initiate to achieve this goal often generate immediate responses from prospects contacted at just the right time – they have a need, a budget, and we reached them with the right solution (which we knew they needed because our industrial market research told us so.)

With decades of industrial marketing experience for small and mid-size manufacturers, we are uniquely able to use market research to match your company’s most marketable attributes with many qualified prospects that can best benefit from exactly those qualities that define your company’s differential advantage.

Many Types of Industrial Market Research

The types of industrial market research we conduct are as varied as the many companies we serve – each situation requires unique information, though some basic standards apply to many projects. Some of the primary and secondary industrial market research services we provide include:

  • Situation and market analysis for marketing plan development
  • Market potential and market penetration research
  • Data mining – previous customer and transactions analysis
  • Competitive Intelligence  – corporate and/or product
  • Determination of primary and niche markets
  • Customer and/or employee satisfaction surveys
  • Due diligence for new products and trademarks
  • Corporate and/or brand awareness surveys
  • Industry exposure database development
  • Comprehensive prospect profiling

Industrial Market Research For All

The many industries for which we provide industrial market research services include:

  • Chemicals
  • Engineering
  • Electronics
  • Environmental & Waste Management
  • Healthcare Products
  • Industrial Design
  • Manufacturing - Heavy
  • Manufacturing - Light
  • Materials Processing (non-metal)
  • Medical Devices
  • Metal Processing
  • Mining
  • Paints & Coatings
  • Petro-chemical
  • Pharmaceutical
  • Power Generation
  • Pulp and Paper
  • Telecommunications
  • Transportation - Automotive, Aviation, Marine, Railroad
  • Other Industrial Markets

If you would like assistance developing a highly-targeted prospect list based on industrial market research, give us a call at 317-564-4898, or submit the quick & easy form below, or send us an e-mail to set up an exploratory conversation, so you can learn more about how we can help open new sales channels and keep qualified leads steadily flowing through your sales pipeline.

 
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MWS Research. Inc.    -    599 Industrial Drive, Suite 201    -    Carmel, Indiana 46032
Tel:  317-564-4898    -    Fax:  866-458-5404
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